mike.mainguy

Bold Prediction Much like the mobile versus web spectrum, VR/XR is having a similar problem. On one side there are "native apps". These are written to be deployed on the device, often belaboured by app store policies and confusion, and are not generally "runnable" without installing them. On the other end are the "mobile web apps". These just use html/js and can be run from a browser on device...in modern days, with things like PWA, they are often indistinquishable from "native apps" and have the added benefit of running without going through an "app store". In the VR/XR world, we face a similar problem...Oculus, being the first platform with any degree of consumer success, has a ton of mind share around "native apps", however, there is a web standard (WebXR) that has been creeping into browsers everywhere called WebXR which is enabling the ability to run "native-like" immersive experience. This is sig...

A key reason many so called "Digital Transformations" falter after a short period is that the initial shift from disjointed process and task oriented technology attitude to a holistic human centric posture yields enourmace gains in a very short period of time. Unfortunately, this usually comes with a side effect of painfully illustrating blind spots and gaps which are often misattributed to the shift. It can be exceedingly difficult to illustrate a "before" and "after" picture if, in the case of the blind men and the elephant, you are now able to SEE the elephant and are now trying to explain the difference between the world of the blind men, and the world of the seeing. Too often, businesses (in particular) take the gains as an obvious effect from a shift, but then stall because they now realize problems that "seem" new, but are actually just now finally visible.